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If you haven’t started using animated video to promote your business, you’re late to the game. Animation is great for marketing videos, commercials and advertisements, training videos, even corporate presentations. Animated video allows you to share your story, connect with your audience and communicate complex ideas easily. Animated video is vibrant, engaging and cost-effect way to elevate your company from your competitors.
There are many different types of animation, but here the 6most commonly used types of animated videos used for corporate videos:
Stop Motion
Stop motion is a technique in which objects are physically manipulated and capture one frame at a time. When you play back the frames consecutively, the objects appear to be moving on their own.
2D Animation
2D Animation is a very popular choice. Two-dimensional animation is characterized by having its objects move in two-dimensional space, in height and width and only.
3D Animation
In 3D animation computer generated objects appear to move through 3-dimensional space. This effect creates the visual effect of having the objects “pop” out to the viewer.
Animated Typography
Simply put, animated typography makes fonts come to life. It refers to any kind of moving text, whether it moves slowly, expands, shrinks or is typed out letter by letter.
Whiteboard Animation
A whiteboard video is a style that shows the viewer images being drawn on screen right in front of them.
If you need to build brand awareness, connect with your audience, and promote your business, animated video may just be your ticket. For more information about how you can use animated video as part of your communications strategy, reach out to our team at info@vinc.ca
